The client
Our client is a multinational software corporation that makes enterprise software to manage business operations and customer relations. The assignment below is for the UK organization.
The assignment
Manages planning, development, project management, and successful implementation of integrated marketing programs for audiences including awareness, demand generation, pipeline building, and pipeline acceleration. Works with relevant internal and external teams including central, regional and local teams to capitalize on the marketing mix with emphasis on the customer. Aligns with branding, communications, data, online, digital media, partners, customer references and events to support creation of integrated audience specific programs.
The tasks are:
- Gather and synthesize market insights and company objectives to support building relevant programs.
- Participate in Strategic Marketing Planning
- Develop Content and Messaging
- Deliver audience facing materials by leveraging, tailoring, and syndicating content, positioning, and messaging
- Align with business stakeholders ands upport/enable the sales organization through delivery of key customer assets and stories
- Plan and develop integrated audience campaigns
- Drive program activation and acceleration within region, market unit, or country.
- Evaluate overall performance. Collect and syndicate best practices.
- Utilize standard tools and systems to document, communicate, measure, and monitor program plan
- Advise execution teams on configuration, execution and best practices
The profile
The ideal candidate has a medior profiel, with adequate experience but also keen on execution. You are able to find qualified leads and build a new pipeline for sales colleagues. You know what to do online, and what conversion to expect. You think in weeks: what result do I get this week, what can my sales colleagues expect. You know when and how to escalate when your sales colleagues do not follow up.
You have a minimum of 5 years of relevant experience, are good at projectmanagement (small to mid-scale projects) and are used to working in a team environment. Customer focus, business acumen and innovative thinking are key words for this assignment. Results driven, storytelling, strategic and tactical marketing attitude and organizational agility are additional competencies and skills.
The details
Start : As soon as possible
Location : Heathrow area
Days/week : 4 to 5 days a week of which 3 to 4 in the UK
Duration : 3 to 6 months
Fee : Depending on level of experience. Traveling costs (1x per week NL-UK) and hotel costs (Hilton) fully reimbursed
Interested? Mail your resume to vacature@thesmartengine.com
Om te solliciteren op deze vacature stuur je je sollicitatie naar vacature@thesmartengine.com